Last Updated: October 25, 2026

1. Introduction

Welcome to Premium Transfers & Tours ("Premium Transfers & Tours", "we", "us", or "our").

We are committed to protecting your privacy and handling your personal information responsibly and transparently.

This Privacy Policy explains how we collect, use, process, store, and share personal information when you visit https://premiumtransfersandtours.com/, make a reservation, contact our team, or use our transportation and tourism services.

Our services are available to international travelers, including customers from the United States, Europe, and other countries visiting Morocco.

2. Our Business and Legal Entities

Premium Transfers & Tours operates through business entities in the United States and Morocco.

United States Entity

Company: Premium Transfers & Tours LLC
Registration: State of Wyoming, United States
Business Activities: International booking administration, online payment processing, customer transactions, and related commercial operations.

Moroccan Operations

Business: Premium Transfers & Tours
Address: Extension, 63 Al Mansour El Abidi, Casablanca 20100, Morocco
Business Activities: Private transportation, airport transfers, chauffeur services, guided tours, excursions, and travel arrangements in Morocco.

Depending on the service and processing activity, the relevant entity may act as a data controller or service provider. Where both entities determine the purposes and means of processing jointly, they will comply with applicable joint-controller requirements.

For privacy-related questions concerning either entity, please contact [email protected].

3. Personal Information We Collect

We may collect the following categories of information:

3.1 Personal and Contact Information

• Full name
• Email address
• Telephone number, including WhatsApp contact information when provided
• Country of residence
• Information voluntarily provided through contact forms or communications

3.2 Booking and Travel Information

• Pickup and drop-off addresses
• Travel dates and times
• Flight numbers and arrival details
• Number of passengers
• Hotel or accommodation information
• Selected vehicles, transfers, tours, and excursions
• Special requests and relevant passenger requirements

3.3 Payment and Transaction Information

When you purchase our services, we may collect transaction information including booking references, billing details, transaction amounts, payment status, and refund information.

Payments may be administered through our United States entity, Premium Transfers & Tours LLC, using third-party payment service providers.

Payment card information submitted directly to a payment provider is handled according to that provider's security and privacy practices.

3.4 Technical and Usage Information

• IP address
• Device and browser information
• Operating system
• Website navigation and visited pages
• Referral sources
• Cookies and similar technologies
• Security and diagnostic information

4. How We Use Personal Information

We use personal information to:

• Receive, confirm, and manage reservations.
• Provide airport transfers, chauffeur services, and guided tours.
• Coordinate transportation with drivers and local partners.
• Send booking confirmations and travel notifications.
• Process payments, invoices, refunds, and cancellations.
• Provide customer support.
• Respond to enquiries and special requests.
• Improve website functionality and customer experience.
• Prevent fraud and protect our business operations.
• Comply with tax, accounting, and applicable legal obligations.
• Send promotional communications where legally permitted.

We do not sell personal information to third parties.

5. Legal Basis for Processing

Where applicable law requires a legal basis, we process personal information based on:

• Contract: Processing necessary to provide the transportation or travel services you request.
• Legal obligations: Processing required for accounting, taxation, and regulatory compliance.
• Legitimate interests: Protecting our services, preventing fraud, maintaining security, and improving business operations, subject to applicable legal safeguards.
• Consent: Optional marketing, newsletters, and non-essential tracking technologies where consent is required.

Where processing relies on consent, you may withdraw that consent at any time.

6. Sharing Personal Information

We may share information with third parties when necessary to deliver our services, including:

• Authorized drivers and chauffeurs
• Tour guides and transportation partners
• Payment processors and financial service providers
• Booking and reservation management providers
• Hosting and IT infrastructure providers
• Customer support and communication platforms
• Analytics and marketing providers where applicable
• Regulatory and government authorities where legally required

We share only information reasonably necessary for the relevant purpose and apply appropriate safeguards when required by law.

7. International Data Transfers

Premium Transfers & Tours operates internationally through its United States and Moroccan business activities.

Personal information may be processed or transferred between Morocco and the United States for legitimate operational purposes, including:

• International reservation management
• Payment administration and transaction processing
• Customer service and booking support
• Business administration and accounting
• Coordination of transportation services

Information may also be processed in other countries where our authorized technology or service providers operate.

Where international transfers are restricted by applicable law, including Moroccan Law No. 09-08 or the European General Data Protection Regulation, we will use the required lawful transfer mechanisms, approvals, and appropriate safeguards.

These safeguards may include contractual data protection commitments, recognized transfer mechanisms, and other legally permitted protections, as appropriate.

8. Cookies and Website Analytics

Our website may use cookies and similar technologies to support essential website functions, understand visitor interactions, and improve our services.

Cookies may include:

• Essential cookies: Necessary for website operation and security.
• Analytics cookies: Used to measure website usage and performance.
• Preference cookies: Used to remember visitor settings.
• Marketing cookies: Used for promotional measurement and advertising where enabled.

We may use Google Tag Manager to manage website tags and integrations.

Where required by applicable law, non-essential cookies are subject to your prior consent.

You can manage cookies through your browser settings and any cookie consent controls available on our website.

9. Marketing Communications

Where you have consented or where otherwise legally permitted, we may send promotional communications about our transportation services, special offers, tours, and travel experiences.

You may opt out of marketing communications at any time by using the unsubscribe instructions in our messages or contacting [email protected].

10. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy and comply with applicable legal obligations.

Retention periods may vary depending on the type of information, contractual requirements, accounting rules, legal obligations, and legitimate operational needs.

When personal information is no longer required, it will be securely deleted, anonymized, or otherwise handled in accordance with applicable law.

11. Data Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, disclosure, alteration, misuse, and accidental loss.

These measures may include secure website connections, restricted access, secure payment integrations, and appropriate infrastructure safeguards.

However, no online system or electronic transmission method can guarantee absolute security.

12. Your Privacy Rights

Depending on applicable law and your location, you may have rights to:

• Request access to personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of personal information where legally applicable.
• Object to certain processing activities.
• Request restrictions on processing.
• Withdraw consent where applicable.
• Request data portability where legally available.
• File a complaint with the relevant data protection authority.

To exercise your rights, contact [email protected].

We may request reasonable identity verification before processing certain requests.

13. Privacy Rights for European Customers

Where the General Data Protection Regulation (GDPR) applies to our activities, individuals in the European Economic Area may exercise the applicable rights provided under that regulation.

We will assess and fulfill eligible requests within the legally required timeframe.

European customers may also lodge complaints with their competent supervisory authority.

14. Privacy Rights for United States Residents

Residents of certain United States states may have additional privacy rights under applicable state laws.

These may include rights to access, correct, delete, or obtain copies of certain personal information, and to opt out of specified processing activities where applicable.

We will honor requests where the relevant privacy legislation applies to our business and processing activities.

15. Children's Privacy

Our website and booking services are primarily intended for adults.

When organizing family transportation, we may collect limited information about child passengers, such as their ages or child-seat requirements, when provided by a parent, guardian, or authorized booking representative.

We do not knowingly collect children's personal information for targeted marketing purposes.

16. Third-Party Services and External Links

Our website may contain links to third-party websites, payment services, social media platforms, travel partners, and external booking services.

Those services may operate under their own privacy policies and data protection practices.

We recommend reviewing their respective privacy policies before providing personal information.

17. Applicable Laws

Our handling of personal information is subject to applicable privacy and data protection laws, which may include:

• Morocco: Law No. 09-08 regarding the protection of individuals in relation to personal data processing, supervised by the CNDP.
• United States: Applicable federal and state privacy, consumer protection, and data security laws.
• European Union: The General Data Protection Regulation (GDPR), where applicable to our activities.

Specific legal requirements depend on the entity involved, the processing activity, and the jurisdiction.

18. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business operations, services, technology, or applicable legal requirements.

Any changes will be published on this page with a revised "Last Updated" date.

Where required by law, we will provide additional notice or request consent for material changes.

19. Contact Information

For questions, concerns, or requests concerning your personal information, please contact:

Premium Transfers & Tours LLC
Registered in Wyoming, United States

Premium Transfers & Tours — Morocco Operations
Extension, 63 Al Mansour El Abidi
Casablanca 20100, Morocco

Email: [email protected]
Reservations: [email protected]
Phone: +212 521 151 134
Website: https://premiumtransfersandtours.com/